Daytona Magic And The Coronavirus
Well, another week has gone by and I want to tell you a little bit of how we are doing here at Daytona Magic. If I told you business was great, I would be lying. Thankfully, we are still keeping our heads above water, paying all our bills, and paying all salaries for even those that are still at home. God bless our employees who have not missed a day and have helped to keep us going. We are still not letting anyone in off the street, but we are continuing to do online and phone business and we still ship out packages each and every day.
On the bank assistance front, although Wells Fargo let me fill out an application for the “Payroll Protection,” last week, we still have not heard anything yet. Small businesses like ours are the ones who really hurt in times like these and that financial assistance will literally mean the difference between a business’s life or death. Not just for small businesses though, as the big companies are hurting as well! I wonder if stores like J.C. Penny and Macy’s will survive. With Sears already gone, there are going to be a lot of empty malls if they don’t make it! The simple fact of the matter is that Congress must get off their butts and release more money!
The magic business is good when there is a good economy. The last couple of years, business has been great! As I write this, I heard that Neiman Marcus just filed for bankruptcy. Business is hurting now. I guess things will not be back to normal until we get a vaccine. I wonder if the people who won’t vaccinate themselves and their kids will still do so? Will we ever be able to go to a ball game in the near future? Eating a hot dog would be hard to do right now through a surgical mask. But, as long as I could put a little hole in the mask to drink my beer, I’d be OK.
If you are at home, practice your magic. If you do everything perfect, buy something new. We sure would appreciate any business we can get during these tough times. If you can comfortably afford it, send us a little order. However, if you have to make a choice between magic and toilet paper or Purell or paper towels… buy them instead! You know what I mean. The most important thing is for everyone to stay healthy and safe.